Our Blog - SFC Group

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Stop Explaining Your Brand: Start Working With People Who Already Get It

June 15, 2026

The Most Common Reason Healthcare Rebrands Fail: They’re Cosmetic

The Most Common Reason Healthcare Rebrands Fail: They’re Cosmetic

May 12, 2026

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Take It Seriously (But Not Too Seriously): Humor in Healthcare Marketing

April 17, 2026

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Beyond the Ask: Solving the Problem Behind the Problem

March 20, 2026

Stylized pop-art illustration of a punk-style character with messy black hair, a pink cap, and a black 'SFC' t-shirt on a bright green background. To the left, bold black text reads 'we totally rock' under a large white exclamation point.

Another agency hyping itself?

January 30, 2026

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The One Resolution Healthcare Marketing Actually Needs: Courage

January 21, 2026

Susan Says

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The Healthcare Industry Doesn’t Need More Content. It Needs More Discernment.

June 15, 2026

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The Myth of “Safe” Marketing: Why Slow Is Failing Us

May 28, 2026

Remote Work: Built on Trust, Powered by Accountability

Remote Work: Built on Trust, Powered by Accountability

April 28, 2026

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Is the Juice Worth the Squeeze? Rethinking the RFP in Healthcare Marketing

March 25, 2026

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The Lost Art of Client Service (And Why Clients End Up Paying for It)

February 18, 2026

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When More Isn’t Better: Why Bloated Agency Teams Kill Creativity and Productivity

January 27, 2026